Drip & Fresh products

Since our beginnings in 1990, the corporate strategy has focused on meeting the needs of our clients in relation to domestic or residential irrigation products, with a wide range of products, creating our main irrigation brand, Aqua Control, as well as, marketing the best brands in the sector. At that time the name of the company was Aqua Center and the catalog only contained a hundred articles.

At that time, customers were unaware of the DIY concept (Do it Yourself), being pioneers in introducing it in the sector, to the detriment of the traditional practice of “counter sales”. We convinced our customers that the product had to sell itself on the shelf thanks to its packaging. This packaging that not only protects the product, but also becomes a manual or guide with simple and practical instructions on its use, making its "self-sale" possible. That is why marketing and design has always been a maxim for us. We are proud to say that our products are presented with an attractive and educational design, with the intention of captivating the end customer.

In 2005, given the exponential growth of the company and to adapt to it and to the demand for quality of service, we outsourced logistics, which has allowed us to grow as demand grew.

Practically all the large DIY stores, garden centers, hardware groups and independent clients both in Spain and Portugal, have part of our catalog in their shelves and in some cases the equivalent in white label that we manufacture for them.

In 2009, after almost 20 years of experience, we began a new stage. Aqua Center Europa and Altadex Land merge, giving rise to the new Altadex SA that you know today. We expanded our social capital, our team of professionals, our alliance with logistics providers and our product portfolio, including garden items, artificial hedges, planting products, greenhouses, furniture covers, ponds, pumps and their accessories, as well as outdoor air conditioning systems and animal repellants.

In 2016, thanks to different alliances and the establishment of offices and factories in China and Taiwan, we have been improving our portfolio and our costs and influencing the quality of the products.

These changes have allowed us to achieve the quality-price ratio demanded by the sector together with a logistics service capable of putting the product at the customer's home with delivery times close to 50 hours, from the moment the orders are registered in the system.

Altadex SA is thus configured as a supplier with a global approach to the garden market, adapting to the different needs of customers in an increasingly demanding market.